EUGENE,
ORE. – Century 21 Tala's Pat Snow has chosen to join the rapidly
expanding network of real estate professionals choosing to
incorporate a custom IDX solution in to the search functions of their
websites, providing prospective home buyers with the most highly
customizable, user-friendly and time efficient real estate search on
the web. This innovative IDX Broker product has the technology to
extract raw listing data from the Southwestern Michigan MLS
(SWMRIC), and formats the information to be viewed as a seamlessly
integrated and easily searchable part of Snow's site. Home seekers in
Coloma, Michigan and its surrounding areas will now be granted access
to thousands of the most up-to-date property listings on the market,
and all without ever having to veer from Snow's website.<br>

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Five
unique and original search functionalities are presented to potential
home buyers when browsing Snow's website, those being: basic,
advanced and/ or custom, map, address and listing ID. Each of these
categories supply their own distinguishable traits and
characteristics, aiding consumers to search even the finest of
details, narrowing their results, in efforts to find a home the meets
their every want, need and desire. Convenient and user-friendly links
can be found on each property listing page to schedule a showing,
contact the listing agent for more information, view large photo
galleries, print a flyer, email property details, take a virtual
tour, calculate probable mortgage payments and even pinpoint their
chosen property on an interactive Google Map. <br>

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Not
only is this custom IDX solution beneficial to home seekers, but to
Snow as well. IDX Broker supplies Snow with her own individual
administrative login page, where she as the ability to control each
and every aspect of her online real estate business, and all from the
comfort of her own personal computer. It is here that she has the
ability to edit her custom CSS and global wrappers, developing a
unique branding and sense of personalization throughout each page of
her site. She as access to traffic reports, detailing which pages and
listings on her site are most popular and are being viewed most
frequently. Snow also has the tools to create dynamic title tags and
custom XML and RSS codes, increasing her listings visibility, as well
as their chances of syndication to major real estate search engines.<br>

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<br>

<b>About
Pat Snow</b><br>

“I
am Pat Snow and I have been in the real estate business since June
1984 and have been a consistent multi-million producer for the
majority of that time here at Century 21 Tala in Coloma, Michigan,
and have been here ever since. Coloma, Michigan is my home. I was
born here, went to school here, married here, work here and still
live here. I have degrees in both social work and sociology having
graduated from Western Michigan University, which have helped me
immensely in my real estate career.”<br>

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<br>

<b>About
IDX, Inc.</b><br>

Based
in Eugene, Oregon, IDX Inc. is nationally known as a leading provider
of real estate search applications. IDX, Inc. actively manages over
$1 trillion worth of active listings data from over 340 Multiple
Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real
estate software utility and myAgent
IDX
is its principle mobile application available for the iPhone. The
easy to manage and customizable software helps real estate
professionals display home listing data from their multiple listing
service (MLS) on their individual and/or office websites. For more
information on all the services provided by IDX, Inc. please visit
www.idxbroker.com.